Warner Bros. Discovery (WBD) is set to announce a new streaming service, Max, which will replace HBO Max. Max will be a combination of HBO Max and Discovery+ offerings, giving users access to a wider range of content. Max will cost $16 per month, the same as HBO Max.
Max will launch in May or June and will focus on marketing the service and making a few TV and movie announcements. The event will not include any stars. However, it will address how existing HBO Max subscribers will be migrated over to the new service.
What To Expect From Max
Warner Bros. Discovery’s CEO, David Zaslav, has been working on the Max replacement for over a year, with the aim of appealing to a wider audience. The HBO branding can be a turn-off for some people, and the Max rebranding aims to make the content more accessible.
Max will be a friendlier solution to mass audiences, better streamlining content, and offering a wider range of options. The new streaming service will feature everything from HBO titles like Game of Thrones to Discovery series such as Dr. Pimple Popper and Fixer Upper.
Possible TV And Movie Announcements
The new streaming service will be the home of DC, and the event may feature some content from the brand to help sell the service. There are also rumors that a new Harry Potter reboot series could be among the projects discussed at the event, following reports that Warner Bros. was nearing a deal to develop a seven-season show with J.K. Rowling.